Humito Tequila Launches with Nick Fouquet.

On May 11 in Los Angeles, eleventh-generation distiller Juan Domingo Beckmann of Maestro Dobel Tequila launched the first smoked silver tequila, Humito. He had a little help from French-born hat designer and fashion icon, Nick Fouquet. Fouquet was drawn to the tequila brand due to similarities in craftsmanship, including the attention to detail and the fiery finish.

"LOS ANGELES, CA - MAY 11:  (L-R) Actor Jaime Camil, Maestro Dobel Tequila Founder Juan Domingo Beckmann, and host Nick Fouquet attend Los Angeles Says Hello To Humito - The World's First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California.  (Photo by Rachel Murray/Getty Images for Proximo Spirits)"

“LOS ANGELES, CA – MAY 11: (L-R) Actor Jaime Camil, Maestro Dobel Tequila Founder Juan Domingo Beckmann, and host Nick Fouquet attend Los Angeles Says Hello To Humito – The World’s First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California. (Photo by Rachel Murray/Getty Images for Proximo Spirits)”

Guests were treated to signature cocktails including Smoke of the Rise, the Smokey Negroni and the Let It Linger Margarita. Hosted at the ultra-chic No Name Bar in West Hollywood, Chef Jared Simon crafted complementing Mexican bites, including Caldo de Camaron, Hamachi Tostada, Asada Tacos, Pork Belly “Chorizo” Tacos and Quesadillas.

"LOS ANGELES, CA - MAY 11:  Los Angeles Says Hello To Humito - The World's First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California.  (Photo by Rachel Murray/Getty Images for Proximo Spirits)"

“LOS ANGELES, CA – MAY 11: Los Angeles Says Hello To Humito – The World’s First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California. (Photo by Rachel Murray/Getty Images for Proximo Spirits)”

"LOS ANGELES, CA - MAY 11:  Los Angeles Says Hello To Humito - The World's First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California.  (Photo by Rachel Murray/Getty Images for Proximo Spirits)"

“LOS ANGELES, CA – MAY 11: Los Angeles Says Hello To Humito – The World’s First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California. (Photo by Rachel Murray/Getty Images for Proximo Spirits)”

"LOS ANGELES, CA - MAY 11:  Los Angeles Says Hello To Humito - The World's First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California.  (Photo by Rachel Murray/Getty Images for Proximo Spirits)"

“LOS ANGELES, CA – MAY 11: Los Angeles Says Hello To Humito – The World’s First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California. (Photo by Rachel Murray/Getty Images for Proximo Spirits)”

"LOS ANGELES, CA - MAY 11:  Los Angeles Says Hello To Humito - The World's First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California.  (Photo by Rachel Murray/Getty Images for Proximo Spirits)"

“LOS ANGELES, CA – MAY 11: Los Angeles Says Hello To Humito – The World’s First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California. (Photo by Rachel Murray/Getty Images for Proximo Spirits)”

Nick Fouquet, whose hats are favorites of Madonna, Sia, Pharrell, Carine Roitfeld, Gigi Hadid and many other famous names, treated the room to a live witnessing of how he finishes his hats with fire.

humito tequila launches nick fouquet

“LOS ANGELES, CA – MAY 11: Custom Hat Maker and host Nick Fouquet demonstrates his firing tecnique onstage during Los Angeles Says Hello To Humito – The World’s First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California. (Photo by Rachel Murray/Getty Images for Proximo Spirits)”

Other notable guests included Mehcad Brooks, Omari Hardwick and ‘Jane the Virgin’ star Jaime Camil.

"LOS ANGELES, CA - MAY 11:  (L-R) Actor Jaime Camil, Maestro Dobel Tequila Founder Juan Domingo Beckmann, and host Nick Fouquet attend Los Angeles Says Hello To Humito - The World's First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California.  (Photo by Rachel Murray/Getty Images for Proximo Spirits)"

“LOS ANGELES, CA – MAY 11: (L-R) Actor Jaime Camil, Maestro Dobel Tequila Founder Juan Domingo Beckmann, and host Nick Fouquet attend Los Angeles Says Hello To Humito – The World’s First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California. (Photo by Rachel Murray/Getty Images for Proximo Spirits)”

"LOS ANGELES, CA - MAY 11:  Actor Mehcad Brooks attends Los Angeles Says Hello To Humito - The World's First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California.  (Photo by Rachel Murray/Getty Images for Proximo Spirits)"

“LOS ANGELES, CA – MAY 11: Actor Mehcad Brooks attends Los Angeles Says Hello To Humito – The World’s First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California. (Photo by Rachel Murray/Getty Images for Proximo Spirits)”

"LOS ANGELES, CA - MAY 11:  Actor Omari Hardwick attends Los Angeles Says Hello To Humito - The World's First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California.  (Photo by Rachel Murray/Getty Images for Proximo Spirits)"

“LOS ANGELES, CA – MAY 11: Actor Omari Hardwick attends Los Angeles Says Hello To Humito – The World’s First Smoked Silver Tequila by Maestro Dobel Tequila on May 11, 2016 in Los Angeles, California. (Photo by Rachel Murray/Getty Images for Proximo Spirits)”